MARCA TV is a Spanish sports television channel owned by Unidad Editorial. The channel is a joint venture between Mediapro, responsible for producing the channel's content, and Veo Televisión, licensee of the multiplex.
The channel was launched on 28 August 2010 at 13:30. Its first broadcast was of the opening match of the 2010 FIBA World Championship. MARCA TV would broadcast those matches not televised by sister channel laSexta.